I feel as if the effort that I've done is adequete enough to conclude my press pack, with a total of 23 pages and a lot of content inside to display each:
MERCHANDISE
EVIDENCE
ARTICLES
BACKSTORY
SYNOPSIS
POSTERS
INSPIRATION
TRAILER
included in a press pack in homage to other press packs which manage to display the exact same thing, like the trailer and information on the press pack for example the most authentic press pack which I drew a lot of inspiration from, is sited from "the minions rise of gru" which I feel, perfectly encapsulates everything that should be included and expanded on whilst going into a press pack. Featuring a synopsis and clear hints and themes as to what the film is about like the characters what's going to happen and a release date.
Without further ado, here's the entirity of my press pack that I've done. Featuring everything that's been completed.
CLICK ON THE LINK BELOW TO ACCESS THE FINAL PROJECT:
IMAGES FROM SMOKE AND MIRRORS:
What this website strives to achieve is to look as similar to the blair witch project, or rather have an off feel like it's close to true crime theme as possible. IE like how it's structured with a pure black background because that retains the feeling of mystery and draws reference to my past research, exploring upon the themes of vampires and true crime to create a real blend between the two. This is displayed in how both vampires and true crime are both implemented. EG my usage of true crime headlines including Tracey Wiggintons headline to showcase this is grounded in reality, making this crime and the story following all the more horrific. Examples of my press pack, I'll link here.
The start, showcases the trailer amongst a black background and a title disclosing and displaying what this series is about. "SMOKE AND MIRRORS" in full caps and underlined, also featuring by the sides that it's a netflix original. Because that's what my project truly centers around, creating a faux version and authentic project surrounding a netflix original. A lot of my information and images that represent this case are also shrouded in mystery akin to the blair witch project, that it's a dated sort of feel and how it's also showing evidence in each slide (the car that was crashed into) is very similar to how I depicted Tracey Wigginton's mugshot, also similar to the slide of evidence which is included below the trailer. What happened to Edward Boldock (Played by Evan) to reference how he was stabbed and killed. Smoke and mirrors has minimilist design because I wanted the trailer to speak for itself, I also included a little tagline suggesting that it's a netflix original besides the trailer so the audience know where to watch and when it's premiering. The evidence asides the trailer is also a nice touch because it brings life to the trailer.
These photos are very chilling and necessary to display in this project because of how gruesome these murders were. This gives a real face to the killings (Tracey Wigginton) and how horrific these were. Grounding these murders in reality which is a very real technique in horror. The fact that it's not really shrouded in mystery to what happened, in contrary there's a lot of information out there for example the murder weapon the people involved also Tracey's childhood which is explored upon as it includes real photos from Tracey in her past to humanise her beyond her crimes. I wanted to really make this press pack feel grounded as grounded as it is, also hint to and elude to slight information about Tracey Wigginton. Like what she looks like the people involved with her, like her friends and partner Lisa Ptaschinski how she was co-erced to follow along this plan as well, this really references what this trailer is for and about which is key knowledge.
These mugshots also give the situation more reality and it gives the viewer something to look at for example, these are creepy because it gives a more realistic feel to the crimes and grounds it in reality. I included these mugshots because I wanted to make this a confronting page and let it sit with the viewers, it's also uncomfortable knowing how haunting these photos are given with the added background of how Edward Boldock was murdered.
Referencing the main point is incredibly crucial so that audiences understand what this press pack is really for. Although mystery and trailers really do. I wanted to really explore the execution main point and the about section in this press pack, a lot of information is included outlining what the about is and execution. How this is executed to display Tracey Wigginton although an entirely different actor the premise stays the same. How it's very straight forward.
All three of these aspects really make a trailer, if it doesn't have an exciting premise then there's very little to advertise. I believe that smoke and mirrors portrays the killing of Edward Boldock in the trailer with mystery and intrigue leaving up to interpretation the following events that murdered him. For example, her friends who abetted her crimes are also involved in this press pack as it includes what essential information is the hook and what draws viewers in.
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